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High-quality fishing tackle directly from Japan to worldwide. All prices are in US$.
ABU
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ABU

You may find mainly two ABUs here, both are limited to Japanese market. One is classic ABUs, and the other is most advanced ABUs. ABU is a famouse reel manufacturer in Sweden, and Japan has been good customer for it since its early days like '60. By the time, currency rates were so low for JPY, and an Ambassaduer 5000 costed about 1 month pay for a man. Fishing with ABU was once seen as the symbol of success. After Daiwa, Shimano, Ryobi and others has gained more popularity in Japan market, ABU products have been quite popular, for their classic touch for classic models, and also for its advanced performance for new low profile models. The popularity was also due to dealer's efforts to "dig" demands for classic ABUs. Dealers of ABU have changed time to time in Japan, from Olympic fishing, Mamiya OP to Pure Fishing Japan. These dealers have released reproduction models of old ABUs repeatedly. They were Ambassaduer 1500C, 2500C, 4500C, 5500C, Cardial 3, 33, 44 and etc. Please cech here for some history of 1500C 2500C reels in Japan. The other is the most advanced ABU, to beat Daiwa and Shimano. To cope with the trends in persuing casting performances, ABU releases Japan special models here. They are sometimes extreme, and first released in Japan to see demands and responses from keen customers. Many of them are not released in USA or other market. They were Revo Elite IVCB, Elite Aurora, LTX and etc. Some models are just name different versions, but some are sold only in Japan.

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